Room: 144C
Agencies are moving to take advantage of social media, but without effective governance they will increase their risk of poor perception at best and legal liability at worst. This session outlines a strategy for effective governance in the use of social media technologies including roles, policy, and strategies for managing Web 2.0 tools and records.
Attendees will learn to:
-Describe the elements of an effective governance framework
-Identify the elements to include in an effective social media governance policy
-Describe steps for managing social media content as part of the records program